Although it’s debatable whether following the Dogs of the Dow strategy–buying and holding the 10 highest yielding Dow Jones Industrial Average
components at year end–actually works better than its catchy name, here are the stocks that would make the list as 2019 comes to a close: 1) Dow Inc.
with a dividend yield of 5.14%; 2) Exxon Mobil Corp.
yielding 5.02%; 3) International Business Machines Corp.
yielding 4.86%; 4) Verizon Communications Inc.
which yields 4.03%; 5) Chevron Corp.
yields 3.97%; 6) Pfizer Inc.
with a yield of 3.90%; 7) 3M Co.
which yields 3.28%; 8) Walgreens Boots Alliance Inc.
with a yield of 3.10%; 9) Cisco Systems Inc.
yields 2.93%; and 10) Coca-Cola Co.
yields 2.90%. MarketWatch contributor Mark Hulbert wrote Thursday that the Dogs of the Dow strategy has not outperformed the Dow on a total return basis over the past two decades. Meanwhile, the average yield of the 30 Dow components is 2.61% (median 2.53%), while the implied yield for the S&P 500 is 1.86%, according to FactSet.
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